Wednesday, February 22, 2012


But, in a larger sense, . . .

24 hours into launching this blog, I have decided to change its title to “But, in a larger sense, . . .”

Spoken by Abraham Lincoln on November 19, 1863 in Gettysburg, these 5 words mark the beginning of the third and final paragraph of his address to dedicate the Soldiers’ National Cemetery.  For about three years now, I haven’t been able to stop thinking about those 5 words.

The speech consists of 3 paragraphs. The first one summarizes the past. The second one describes the present. The third paragraph makes sense of the future. Taken together, this could simply be seen as good structure for making a case.

The 5 words, however, are where the magic lies.

By using “But, in a larger sense”, Lincoln breaks the case by zooming out. Making sense of the Civil War, an indescribably brutal and trying challenge for a young nation, happens through broadening of context. About one hundred years later, scientific research by Economics Nobel laureate Herb Simon proved that a problem well represented is a problem half solved. Lincoln was able to solve the problem by representing it in its proper context.

But, in a larger sense, … shall be the guiding wisdom of this blog.

1 comment:

  1. Looking forward to reading more of the thoughts of one of AIA's acknowledged greatest contributors. Congratulations Tom!

    ReplyDelete